Netflix.
I worked for Netflix in Amsterdam from 2017-2019 and then in Los Angeles from 2019-2024. I founded the Marketing Innovation & Production team in Los Angeles with the mission to bring innovative marketing ideas to life. Here is a sample of the 30+ campaigns I worked on in my tenure with Netflix.
3 Body Problem
Giant Hologram Installation at SXSW
The campaign won Grand & Bronze Entertainment Clios
Glass Onion:
A Knives Out Mystery
Immersive escape room–like adventure, which challenged fans to channel their inner Benoit Blanc (Daniel Craig) and gave them a tour through the world of Rian Johnson’s Knives Out sequel.
The campaign and interactive puzzle box won a Silver Entertainment Clio
The Harder They Fall
VIP Launch Party with performances by Jadakiss, Conway, Alice Smith & Barrington Levy with The Roots. Special guests included Jay-Z, Jeymes Samuel and Spike Lee.
Consumer Activation in The Meatpacking District featuring Black owned and local business collaborations (including roping lessons from a real cowboy!)
Fear Street
Interactive Haunted House set in a VHS Rental shop in West Hollywood.
See more scares on TikTok: #FearStreetRentals
July 2021
The Queen’s Gambit
Installation at Union Station in Los Angeles
One Story Away - Netflix brand campaign
December 2020
Army of the Dead
Custom 3D tiger for DOOH in 7x Countries created using realtime VFX (game engine) and 3D models rebuilt from the film.
Using a game engine meant we were able to easily customize each placement for the location, country & language and get solid 3D results.
May 2021
Over the Moon
Interactive website
October 2020
The Prom
Livestream Prom Party Extravaganza
Cast Appearances
Jonathan Van Ness
Janelle Monae
Galantis
December 2020
Orange is the New Black
Amsterdam Pride Float & Influencer Program
Summer 2018
The Mitchells vs The Machines
Gas Station Experience - complete with dancing robots
April 2021
Fatherhood
Stunty golf activation for Father’s Day on the Chicago waterfront
June 2021
